Committees

Influencer culture

Inquiry

The inquiry will examine the power of influencers on social media, how influencer culture operates, and will consider the absence of regulation on the promotion of products or services, aside from the existing policies of individual platforms. Research showed that more than three-quarters of influencers “buried their disclosures within their posts”.

It will also assess influencer impact when it comes to media and popular culture as well as the positive role they can play, such as raising awareness for a campaign addressing vaccine hesitancy among people from ethnic minority backgrounds.

Read the key points in an interactive summary of the report.

Reports, special reports and government responses

View all reports and responses
Twelfth report - Influencer culture: Lights, camera, inaction?
Inquiry Influencer culture
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HC 258
Report
Response to this report
Third Special Report - Influencer Culture: Lights, camera, inaction?: Government Response to the Committee’s Twelfth Report of Session 2021–22
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HC 687
Special Report
Response to this report
Second Special Report - Influencer Culture: Lights, camera, inaction?: ASA System and CMA Responses to the Committee’s Twelfth Report of Session 2021-22
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HC 610
Special Report
Third Special Report - Influencer Culture: Lights, camera, inaction?: Government Response to the Committee’s Twelfth Report of Session 2021–22
Inquiry Influencer culture
Open HTML
Opens in new window
HC 687
Special Report
Second Special Report - Influencer Culture: Lights, camera, inaction?: ASA System and CMA Responses to the Committee’s Twelfth Report of Session 2021-22
Inquiry Influencer culture
Open HTML
Opens in new window
HC 610
Special Report

Correspondence

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Letter from Chris Philp MP, Minister for Tech and the Digital Economy, relating to Influencers oral evidence on 1 February, 28 February 2022
Inquiry Influencer culture
Correspondence

Oral evidence transcripts

No oral evidence transcripts published.

Written evidence

No written evidence published.

Other publications

No other publications published.

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